Odumodublvck is nothing if not candid. In the less-than-a-year period since he signed to NATIVE Records, the Abuja-based rapper has staged a coup on mainstream Nigerian pop thanks to the stream-of-consciousness raps and charismatic persona that made him an underground icon.
A subversive sound that combines elements of hip-hop, neo-R&B and highlife to create his signature Okporoko music has also played a role, and quickly made the singer (born Tochukwu Ojogwu) a muse. Songs like "PICANTO" "DECLAN RICE" and "Oganigwe" [his 2023 collaboration with Zlatan] have propped up his profile and functioned as a snapshot into the heart and mind of Odumodublvck-and his adopted city by extension.